ASMR is moving from YouTube to the real world. Step inside Kas Wellness in Costa Mesa, a luxury boutique offering "brain massages" and sensory journeys for stress relief.

Enjoy this satisfying video of a large glass orb being sliced open! This visual asmr is sure to give you a sense of peace.

Enjoy this satisfying video of glass foods being sliced open! This visual asmr is sure to give you a sense of peace. Watch as ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Are you familiar with ASMR? You might have heard of this sensory phenomenon, which has become wildly popular in the past several years. I have a number of patients who are using ASMR videos and audio ...

Grapes are a fun food to eat. The tiny spheres seem so smooth and simple—little flavorless orbs. Then they burst between your teeth with sweet, juicy goop. But what if, each time you touched a grape, ...

Forbes contributors publish independent expert analyses and insights. I write about relationships, personality, and everyday psychology. Have you ever heard or saw something that left your body ...

Now and then, before I settle down for some shut-eye, I insert my earbuds and let a YouTube video massage my brain. It isn’t long before my heartbeat and breathing slow down, even as I begin to feel ...

Giulia Poerio does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

When 22-year-old college student Abby Webster watches ASMR to fall asleep, she takes special precautions. "I have a roommate, and I angle my laptop away because I'm like, 'I don't want anyone to see ...