LAS VEGAS—In the run-up to the 2026 Consumer Electronics Show (CES) in January where a variety of new digital ad technologies will be on display, NBCUniversal unveiled a suite of new technology and ...

Since the beginning of commercial television, advertising has been a key part of broadcasting. Over the years, the technology for inserting ads into programs has developed to the point where there is ...

As growth in voice, SMS and data services plateaus, carriers have an opportunity to reinvent themselves as ad-tech players.

Two years ago, it was so quiet on the M&A front that you could almost hear the tumbleweeds rolling through the conference rooms. But, over the past two years, the ad tech deal machine began whirring ...