Wall Street remains wary of the black box behind AppLovin's AI, but early data suggest its e-commerce pivot is already eating ...

A new federal filing from ICE demonstrates how commercial tools are increasingly being considered by the government for law ...

Antitrust lawsuits by many of the nation’s largest publishers are piling up against Alphabet Inc.'s Google, as they look to ...

ALEXANDRIA, Virginia (Reuters) -The U.S. judge considering whether to order a breakup of Google's advertising technology business asked the Department of Justice on Friday how quickly such a remedy ...

Radio.com and Mark Cuban's interactive creator operating platform Fireside platform have been acquired by ad tech company ...

(ICE) is surveying the commercial advertising technology market for tools capable of supplying location data and large scale ...

Ad-tech leader AppLovin (APP) has been on a remarkable run this year as the industry leans further into high-growth, artificial intelligence (AI)-driven advertising. Plus, the company’s strong ...

The agency is "gathering information to better understand how the industry's commercial Big Data and Ad Tech providers can directly support investigations activities." ...

Ad-tech company PubMatic said its use of Nvidia technology for automated programmatic ad buying across the open internet has resulted in processing that is up to five-times faster than traditional ...

The MRC isn't aiming to force every platform to use the same auction playbook – but they do have to adopt some controversial ...