Google AdWords is one of the most important marketing tools you can use to reach customers: Google owns 71% of the search market share, it has the world’s largest online display advertising network, ...

Note: We now have an updated version of this article published in 2017: Do you need a PPC management expert? In the battle for marketing dollars, SEO and PPC (pay-per-click) are in constant ...

Since Search Engine Land launched, we have given PPC experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and ...

Feeling overwhelmed by the many metrics in your AdWords account? While information is helpful, too much can be confusing. It’s important to cut out the clutter and focus on the metrics that truly give ...

Google AdWords marketing is complicated, difficult and completely impossible to manage independently unless you have lots of experience in running online advertising campaigns, right? No! Get these ...

Opinions expressed by Entrepreneur contributors are their own. Online advertising is one of those industries that is always taking heat for one reason or another. Some of it is just the nature of ...

Google trusts BH Digital Services and The Grand Island Independent with its products because we have a history of working with Google Ad Words and are certified and meet Google's high standards!