Historically, most marketers have assumed that only companies with significant marketing budgets could afford moving to an advanced measurement approach without taking a hit to their bottom line. But ...

The Board of Governors of the Federal Reserve System and the other federal banking agencies1 are issuing the attached Interagency Guidance on the Advanced Measurement Approaches for Operational Risk ...

Measurement does not become useful because it moves faster. According to the report, it becomes useful when teams trust what they are seeing and understand its limits. AI may support that outcome, but ...

MUMBAI, April 27 (Reuters) - India's central bank on Wednesday asked banks intending to migrate to advanced approach for computing capital charge for operational risk under Basel-II to assess their ...

The Coalition for Innovative Media Measurement (CIMM) and TVB have announced a study that highlights innovations within the local television and video marketplace, with strategic recommendations and ...

Happydemics, global brand lift and ad measurement company, has partnered with Vistar Media, a global provider of technology solutions for out-of-home (OOH) medi ...