From Lagos to Cape Town, Santiago to Seoul, people want to be cool. “Cool” is a word we hear everywhere – in music, in fashion, on social media. We use it to describe certain types of people. But what ...

This story was featured in The Must Read, a newsletter in which our editors recommend one can’t-miss GQ story every weekday. Sign up here to get it in your inbox. Before the rodeo competitor enters ...

“Am I cool?” is a question we’ve all probably asked ourselves at some point. Or, we may have wondered, “Do they like me?” or “Do I fit in?” But do we know what it means to be cool? Does it mean being ...