The Volkswagen brand will have a new design chief in the person of Andreas Mindt starting February 1, 2023. Mindt, who previously headed Bentley's styling department, will replace Jozef Kaban, who ...

In the 1990s, competing Four Seasons- and Ritz-Carlton-branded residences kick-started the hotel-anchored trend in cities like Boston, Los Angeles and Miami. With their unexpected successes ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Gone are the days when branded swag was simply a free t-shirt or tote bag handed out at ...

Once a memorable logo, always a memorable logo, right? That’s what designers who use words like “timeless” would like you to think. While logo design (and brand design as a whole) remain important ...

TOKYO, Mar 20, 2025 - (JCN Newswire) - - Hitachi, Ltd. (TSE:6501, "Hitachi"), today unveiled a bold new brand design that reflects the company's transformationto what it calls "True One Hitachi", with ...

In this connection, Dubai Institute of Design and Innovation (DIDI) signed a Memorandum of Understanding (MoU) with Brand ...

Back in 2015, Microsoft claimed our attention spans had dropped to eight seconds—shorter than that of a goldfish. No one’s definitively proven it, but it feels about right in the age of TikTok. Ten ...

When one steps into a Starbucks, they almost instantly know they are in the famed coffeehouse, and not at a McDonald's. Apart from the uniformed staff and a giant sign at the door, there are countless ...

How many times have you walked past a storefront, perused a grocery store aisle, or scrolled through your Instagram feed and experienced a little “I want that!” ping to your brain after seeing a ...

While U.S. offices continue to struggle to bring employees back to their desks, in-person retail is thriving. The International Council of Shopping Centers recently found that 79% of consumers prefer ...

In the design world, the in-between spaces—those that are neither strictly private nor purely public—are having a moment. These “third” spaces, as sociologists once called the cafés, clubs, and ...