The opening section of your business plan -- typically called the executive summary -- can be an immediate turn on or turn off to potential investors in your business. As the saying goes: You only get ...

A strong, well-thought-out business plan is crucial for a business's success. Without one, it's tough to maintain a vision of the future and what the next steps for your business should be. Think of ...

Forbes contributors publish independent expert analyses and insights. Melissa Houston covers financial issues that affect women in business. With so much to think about and plan for, when starting a ...

Joseph is Director at Wise Business Plans, a firm helping clients with professionally written business plans, branding, licensing and more. To someone who’s never done it before, crafting a business ...

A business plan outlines the what, why, when, and how of business operations. The “what” represents the products or services the business will offer to the market. The “why” denotes the purpose of the ...

A business plan is not just a set of static documents. It’s a living, breathing guide that should be integral to a business owner’s decision-making and management style. A business plan can help you ...

A business plan and a business proposal are very different documents, with different purposes and goals. A business plan is a factual broad description of a company on the executive and operational ...

Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.