COLUMBIA — The whispers were in the air when South Carolina announced that as a university, it was switching its brand. Instead of the “Block C” logo that is stamped around campus and has adorned the ...

The prognosticated primary logo change from the traditional "C" to the Bear is not a means to re-design the team's uniforms or any component of their principal design fields, the Bears clarified.

The Chicago Bears' logo hasn't changed much from the time the wishbone "C" was introduced in 1973. Neither has blue and orange mascot head, which served as the team's secondary logo until the Bears ...