At 12 a.m. on Oct. 1, the deadline for Congress to pass a new budget bill expired, triggering a federal government shutdown. Republican lawmakers refused to negotiate with Democrats on extending the ...

Many environmental factors influencing pre- and postnatal development are associated with schizophrenia, bipolar affective disorder, autism and attention-deficit ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...

Looking to produce case studies that increase the credibility of your business and attract new customers? There is a methodical art to case studies — an art you can master. One mistake I often see ...

Significant changes have occurred in social science research over the past few years, mainly because many studies could not be replicated when scientists tried to replicate them. Replication of ...

As a B&B in the highly competitive historic Pittsburgh area, the Morning Glory Inn needed a way to attract more recreational and business travelers. Its Web site, the Yellow Pages, and direct mail ...

The classic and most frequent mistake is to assume that a formula for the licensing or franchising of a brand in one market will work equally well, unamended and unadapted, in another market. This is ...

Case Studies: Customer Relationships Access thousands of our customer relationships online marketing resources here. Select any of the popular topics below to narrow your search. Get unlimited access ...