When a consumer walks down a street lined with shops, each business on the block is competing for the consumer's attention. Appealing storefront displays and in-store product displays are examples of ...

Style clarity starts with color. See how a personal color palette simplifies outfit coordination and transforms the way your ...

Jonathan Flombaum brings up a scene re-enacted in hardware stores every weekend. Someone confidently selects a can of touch-up paint for a hallway or bedroom wall, returns home— and finds it doesn't ...