As the century-old mantra falls into obscurity, CX leaders contend with nuance and the true range of customer behavior.
AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...
Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...
Understand innate reactions. Customers are people, and like all human beings, have subconscious reactions to their environment. Improve CX through customer behavior. A psychological lens can help CX ...
Trend fatigue is rising as fast fashion trends accelerate. Understand the effects on consumer fashion behavior and how ...
Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.
In today's rapidly evolving business landscape, understanding customer behavior patterns and preferences has become more critical than ever before. With the advent of digital technologies, customers ...
As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...
At Synchrony, Bess Healy’s focus is delivering hyper-personalized experiences to customers through insights-driven technology solutions. Using artificial intelligence in this way, has the power to ...
As prices rose and demand followed, India’s consumer tech market revealed a deeper shift in aspiration, behaviour, and ...
When you walk into Walmart, there are a few things you can feel confident in. First, you're likely to find a pretty impressive array of products, whether it's potatoes, paper plates, or a last-minute ...