For more than a decade, the ad tech industry has tried to replace the term “fingerprinting” with euphemisms, like probabilistic modeling. But too bad for ad tech, because the term stuck. All of the ...
In a December, the Information Commissioner’s Office (ICO) responded to Google’s decision to lift a prohibition on device fingerprinting (which involves collecting and combining information about a ...
Apple’s crusade for user privacy on its iOS platform stares at a potential setback as a new report accused tech bigwigs including Google, Meta, and Spotify of flouting the company’s guidelines on ...
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