While the core focus of any restaurant might be to serve delicious, lip-smacking food, restaurants still invest a lot of time and money on paper menus and chalkboards. These two have been dominating ...

When guests are searching for your food online, a digital menu that tries to be all things to all people is likely to be less effective than one that has been designed from a digital-first perspective ...

Benjamin Claeys is CEO of QR TIGER, MENU TIGER and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. Like many others, we scrambled to adapt. The speed at which restaurants ...

Designing a great traditional menu and a great digital menu board are two wildly different tasks. Even if your dine-in menu is a design marvel, you can’t just convert it to digital board format and ...

Wendy's, which operates 94 locations across Massachusetts, is reacting after widespread reporting on a recent earnings call in which CEO Kirk Tanner announced plans to begin testing "dynamic pricing." ...

Drive-thru service has long been the leading revenue generator for QSRs and fast casual restaurants. The pandemic not only reiterated just how essential the drive-thru model is for these businesses — ...

The new digital menu boards recently rolled out by virtually the entire Burger King system in the United States are saving hours of labor and have spurred sales of promoted items, a major Burger King ...

Wendy's, the fast food chain known for pioneering the drive-thru and other marketing strategies, is planning to spend millions over the next few years to implement technology that will allow them to ...

The fast-food drive-thru has been a staple of American culture since the mid-20th century. However, some concepts have found static menu boards to be limiting in an era of rapid technological ...