In The Marketing Plan Handbook, author Robert W. Bly explains how you can develop big-picture marketing plans for pennies on the dollar with his 12-step marketing plan. In this edited excerpt, Bly ...

Entrepreneurs seeking funding will hear “no” a lot, but persistence pays off. It just takes one yes to get the support you need to launch and grow. Although you need to give potential investors a ...

An elevator pitch is a brief, persuasive speech that succinctly outlines an idea, product, or service to capture the interest of a potential client, investor, or collaborator. Lasting around 30 to 60 ...

Crafting a winning elevator pitch is an essential skill for entrepreneurs. In the fast-paced business world, the ability to clearly and concisely convey your idea can be the difference between ...

An elevator pitch is a concise and compelling summary of your business that can be delivered in the time it takes to ride an elevator, typically 30 seconds to 2 minutes. This brief yet powerful ...

Mastering the art of the elevator pitch is essential for everyone in the workplace. This skill, which involves quickly and effectively communicating who you are, what you do, and the value you bring, ...