Short, vertical video is no longer just the domain of social apps. By building TikTok-style feeds directly into their ...

While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...

Victor Potrel is Vice President of Platform Partnerships at TheSoul Publishing, a digital studio that creates positive original content. There is nothing new about content that is less than a minute ...

The world is more connected than ever before, and your customers are looking for answers to their questions. This means that as digital marketers, it is our responsibility to consider the needs of our ...

'30 Days With The Vampire's Kiss' is a vampire-themed short drama created for the Korean market. Micro dramas are having a moment. With episodes that last barely a minute, this form of ...

What better way to engage with your audience than use the social media content type and channel best suited to them? Read on to learn which works best for your brand. Social media has been at the ...