A new Google search ad, the AI Max kind, was spotted in the wild and boy did it look interesting. This ad had a super long headline and had dynamically created sitleinks. UPDATE: This may not be AI ...

Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of global ads, Dan Taylor.

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control. Text ads will now be grouped under a single “Sponsored results” label that stays ...

You might think you’ve mastered the Google Ads search terms report, but this essential optimization tool is still widely misunderstood – and often misused. Here are five tips to help you get more from ...