Although the concept of livestreaming has existed for years, the increased quality of video platforms, broadband delivery, and improved mobile technology has jumpstarted a new generation of ...

This content is produced by a member of The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business. It’s been claimed by many ...

There’s nothing like a brand-new medium to put marketing departments into overdrive, and it would be hard to find a better example than the recent, rapid-fire arrival of live-stream video apps Meerkat ...

Twitter is using its subsidiary streaming service, Periscope, for a direct assault on your attention. That’s the only conclusion we can reach, anyway, as the social-media giant’s mobile app now ...

Amidst Apple's launch of the new Apple TV during its September event, Apple announced that the new tvOS would support an app store. And while it featured developers and presentations of several apps, ...