That’s the job of generative engine optimization (GEO) — and in 2026, it’s no longer optional. This guide shows you how to build, execute, and measure a GEO strategy that actually works. What is GEO — ...

Marketing leaders can follow these practical tips to govern how their brand shows up inside AI-generated answers.

AI-driven search behavior, and how brands can stay visible as traditional search evolves. If AI systems can’t clearly interpret and represent your brand, you’re missing a growing share of visibility.

Secure your brand’s citation share. Finch’s new GEO framework optimizes digital authority for AI-generated answers in ...

If you’ve been following the buzz around Generative Engine Optimization, or “GEO,” you’ve probably seen some wild claims. But the future of search marketing isn’t about abandoning SEO for something ...

As digital marketing continues to evolve, so too does the field of search engine optimization (SEO). While traditional SEO methods, such as keyword optimization and backlinking, have long been ...

Sorry kids, but SEO isn’t what it used to be. It’s time to bury the old idea of “optimization” and start thinking about what we really do: train search engines. In this brave new world of generative ...

The AI Visibility Overview is setting a new standard for Generative Engine Optimization (GEO) by giving users unprecedented insight over how their brand appears in AI search engines NEW YORK – Wix.com ...