Hugo Boss, a German luxury fashion brand, is known for its timeless elegance and quality craftsmanship. Hugo Boss is experiencing a transformation, as management seeks to revitalize the brand. We do ...

Hugo Boss is a company with grand ambitions. Upon joining the company in June 2021, newly appointed CEO Daniel Grieder launched a strategic growth initiative called Claim 5 to take the German luxury ...

A tie-up with David Beckham is one part of a strategy for growth by Hugo Boss. (Photo by Ernesto Ruscio/Getty Images) German fashion house Hugo Boss has been warned by activist shareholder Frasers ...

Hugo Boss expects currency-adjusted sales to decline mid- to high-single digits in 2026. Credit: salarko/Shutterstock.com. The plan builds on the company’s existing Claim 5 strategy and comes with a ...

Hugo Boss remains undervalued, offering an attractive entry point with a conservative price target lowered and a 'Buy' rating. BOSSY faces challenges from declining formalwear sales, inventory ...

A look at the Hugo Boss RTW Spring 2023 collection.

To receive the Vogue Business newsletter, sign up here. Two brands, two young demographics. German luxury brand Hugo Boss is looking to the future with a radical rethink of its direction focused on a ...