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Google admits the open web is ‘in rapid decline’ — reversing earlier claim that traffic is ‘thriving’
Google privately told a federal court that “the open web is already in rapid decline,” a sharp reversal from its public claims that search traffic is booming — and a stunning admission as the Justice ...
Social media and AI overviews have led many to pronounce the death of the internet. But, says Peter Wallace of GumGum, the ...
Google is asserting that web traffic is not suffering because of AI tools and that its search engine directs visitors to an unprecedented array of websites. But last week, Google contradicted this ...
In a major change in tune, Google has admitted that the “open web is already in rapid decline” — despite being adamant for months that the “web is thriving.” As first spotted by The Verge, the tech ...
Is the web thriving or faltering? Google has an unexpected take in a new legal filing. Google is heading back to court soon in hopes of convincing a judge that it should not have to split up its ad ...
Google said in a legal filing last week that the open web "is already in rapid decline." The company later said this was being misinterpreted and filed a clarification with the court. Google execs ...
Google believes that the open web is already dying as the DOJ wants to break up Google’s ad empire. Google lost this court battle in 2023, and the remedies trial is coming in two weeks. Both the DOJ ...
Our 2026 predictions series rolls on apace, and today we’re looking at the future of the open web. What will our experts predict…? As the open web prepares to enter a critical new phase in 2026, one ...
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