As organizations increasingly embark on their digital transformation journey, IT is turning into a profit center, rather than a cost center. CIOs (chief information officers) are more than often ...

The marketing strategy behind a small business product or service moves through multiple phases before it successfully generates consumer interest in the product. The key phase -- and often the most ...

This TDWI Best Practices Report focuses on how organizations can and are operationalizing analytics to derive business value. It provides in-depth survey analysis of current strategies and future ...