Oracle has unveiled the new Oracle Marketing Cloud, which brings together marketing automation, social media, content marketing and data management functions. The new approach combines technologies ...

The race to become the integrated sales and marketing technology platform of choice has intensified with Oracle’s announcement of its roadmap to integrate the newly acquired Eloqua platform into the ...

Oracle, the most-acquisitive company in the software industry, just bought Eloqua. Personally, I’m fascinated by this acquisition. With Eloqua, Oracle gets a truly great maker of cloud-based apps ...

Dec 20 (Reuters) - Oracle Corp agreed to buy Eloqua Inc, a maker of web-based marketing automation software that listed in August, for about $810 million as it seeks to expand its cloud-computing ...

Oracle released updates to its B2B marketing automation platform, Eloqua, including new content creation, sales and auditing tools that aim to streamline marketing and sales processes and boost ...

REDWOOD SHORES, Calif. (AP) — Business-software maker Oracle is adding to its cloud-computing capabilities with an $810.8 million purchase of software maker Eloqua. Oracle said Thursday that buying ...

Oracle has announced today that it is acquiring email and marketing automation company Eloqua for $871 million dollars, intending to make the Eloqua platform the centerpiece of its marketing cloud ...

Eloqua Inc. CEO Joe Payne offers a window into the Vienna cloud computing company's decision to sell to Oracle Corp. for $871 million via the company blog. Eloqua Inc. CEO Joe Payne offers a window ...

Eloqua has agreed to be acquired by Oracle in an all cash deal valued at $23.50 per share. The deal, worth around $810 million, will strengthen Oracle’s offering significantly in the marketing ...

<strong>Update</strong>: The lawsuit referenced below, Kahl v. Eloqua, Inc. et al, has been withdrawn by the plaintiff. Bradley Christopher Kahl said he never ...

Oracle Eloqua is ramping up its paid media offering to marketers through a partnership with data-driven B2B display ad platform Bizo. And Bizo, in turn, has added marketing automation capabilities ...