An elevator speech is a quick and effective way of getting someone’s attention, and getting them to see things your way. The concept of an elevator pitch is to engage your audience, make your point ...

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. How would you describe your business in just a few words? That’s where writing ...

One of the most important personal branding skills you need is knowing how to introduce yourself. At conferences, networking meetings and job interviews, you will need to introduce yourself. Even when ...

You just arrived at the office of your dream job for an interview. The elevator dings and you get in, only to see the CEO of said company is already in the elevator. You only have a few floors to go.

It’s human nature to judge, both consciously and unconsciously. As much as we like to believe that we are in complete control of our thoughts, we all make snap assessments of others in a matter of ...