Posca Hydrate will make its GCC debut at Gulfood 2026, launching into the region via the Australia Pavilion at Dubai Expo ...
«I am thirsty»: the vinegar given to Jesus, watercolor by James Tissot. Credit: Public domain / Wikimedia Commons … in fact, [Emperor Hadrian] lived a soldier’s life and, following the example of ...
Executives of SPC Global, Posca Hydrate, Naked Life and Eclectic Group. Credit: SPC Global/LinkedIn. SPC Global is to distribute fitness-focused sparkling beverage brand Posca Hydrate, the first ...
Posca Hydrate, the sparkling hydration brand co-founded by Merrick Watts, has announced a strategic partnership with SPC Global giving it access to SPC’s established distribution network and channel ...
The campaign aims to recognise needs across drinking occasions throughout the day, from early morning hydration boosts, through lunchtime refreshers and mid-afternoon energy lifts, to evening social ...