As one of the two dominant sports betting brands in the U.S. — consuming as much as 80% of the legal market in tandem with ...

Entertainment habits continue to evolve as audiences look for experiences that feel more interactive and connected.

DraftKings Inc. is releasing a new app on Friday that will allow customers to trade contracts on sports and financial events ...

Not too long ago, prediction market apps were facing a hostile Washington. Now with Trump back in power, they're taking flight with the full blessing of the White House. In the Biden years, regulators ...

For app marketers, success comes down to answering one question: Which users are most likely to churn? Just as it has democratized more data-driven approaches to so much other business decision-making ...