Lake County's Water resources Director Pawan Upadhyay presented at this week's Judges Breakfast on Thursday in Clearlake. Joined by Hitch Program Technician Taylor Woodruff, the two explained the ...

Despite the rise of e-commerce, 80% of global retail sales still take place in physical stores. Yet, there's a huge gap between the data that omnichannel retailers are able to collect about online and ...

Let’s start with a definition of first-party data as a refresher. First-party data is the information collected directly by a brand from its customers, website visitors and app users. This includes ...

Over the past few decades, businesses, governments, and militaries worldwide have relied heavily on data analytics to advance operations, gain critical insight for tactical advantages, and improve ...

Big data refers to large, diverse sets of information from multiple sources that can provide strategic information for ...

UB departments and programs may consider collecting demographic data via surveys, Formstack, Google Forms, UB Marketplace, paper forms or other methods. At the same time, this information is ...