Sometimes a great purpose statement may be wrestling with two conflicting intentions that create a space for continuous innovation and growth. I love this. Baked into this statement is two conflicting ...

Learn how an enduring purpose guides a company's principles, values, and goals, shaping its direction for financial and ethical alignment in investment decisions.

A company statement of purpose, the 2020s version of a mission statement, should help unify your team by setting a common goal. They’re a little bit branding, a little bit company culture and a little ...

The focus of a statement of purpose is typically what you have accomplished academically in the past and what you plan to accomplish academically and professionally in the future. This document ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...