Muji is taking a step forward to help close the loop. The Japanese retailer is partnering with Cotton Incorporated’s Blue Jeans Go Green program to collect and recycle denim. Consumers can bring ...

When you wear the newest pair of Levi’s, you’ll also be wearing someone’s old Levis: they’re partially made from old, recycled jeans. They’re also fully circular: When they eventually wear out, they ...

Reuse Jeans, an eco-friendly denim company with its flagship shop in Laguna Beach, started when owner George Powell’s son, Luke, asked him a good question. “We were taking bottles and cans to the ...

If you buy this new blue dress from H&M once it hits stores in March, it might be made in part from a pair of jeans that you recycled last year. The retailer is the first to use a new material called ...

Circular design has led to the most sustainable pair of jeans Levi's has ever made. Together with Re:newcell, a company that breaks down used cotton and viscose to produce new fabrics, Levi's has made ...

This month, denim brand DL1961 will show how old clothes and scraps can be turned into a new pair of jeans at the Frieze in London on May 27th and May 28th. The New York-based brand is aiming to build ...

Generally when I blow through a pair of denim, I just toss it out and never think of it again. But apparently, that pair of old, shredded jeans can be ground down to a pulp and reconstituted into a ...

Did you know it can take more than 7,000 liters of water to make a single pair of jeans? That’s what Gypsy Sport designer Rio Uribe tells me ahead of launching his new, upcycled denim collection with ...

SANTA ANA, Calif. - Until two years ago, George Powell didn't think about recycling. At that time, he was 56, had been mostly retired for four years and was spending most of his time with his young ...