NEW YORK—Samsung Ads has announced that its interactive ad format Samsung GameBreaks is now available programmatically, giving buyers access to fully customizable, co-branded interactive games within ...

Samsung has announced that Eclipsa Audio will be featured on Samsung’s 2025 TVs. This new audio standard has been a project of the company and Google for some time, with the audio format now taking ...

Samsung Ads, the advanced advertising division of Samsung Electronics, debuts its new interactive advertising format, Creative Canvas —a one-stop shop for advertisers to drive consumer engagement.

Last year, Samsung introduced a new 3D sound technology called Immersive Audio Model and Formats (IAMF), developed together with Google. Samsung has now confirmed that the technology will be included ...