The feature is designed to enable more personalized Search results, but it also means handing over more personal data to the company.

Google introduced Personal Intelligence for AI Mode in Search, as it looked to give users more assistance with queries.

Secure stronger market performance by unifying your brand signals across search, AI platforms, and on-site experiences.

For the last two years, LinkedIn has tried to infuse AI into different parts of its platforms, including ad copies, content creation, personalized digests, hiring assistance, job hunting advice, and ...

We’re more than halfway through 2025, and SEO has already changed names many times to take into account the new mission of optimizing for the rise of large language models (LLMs): We’ve seen GEO ...

AI Mode was one of the highlights of Google I/O 2025, with Google showing off a few exciting AI capabilities coming to Google Search that are entirely optional. As a reminder, AI Mode is a separate ...

Google has begun rolling out AI Mode to every Search user in the US. The company announced the expansion during its I/O 2025 conference. Google first began previewing AI Mode with testers in its Labs ...

Learn Google search tips and advanced search tools to boost productivity search. Master operators, filters, and strategies ...

The implications for marketers are staggering as AI-driven search transforms the ways users find and use online information. Experts are monitoring these shifts to assess the effects on engagement. In ...