Florian Steps is Senior Manager Global Solution Strategy at Mapp Digital. Florian works with leading global brands to define and execute their long term vision, goals and strategies for digital ...

I’ll probably be turning them off, but at least they’ll be an option. I’ll probably be turning them off, but at least they’ll be an option. is a senior reporter covering technology, gaming, and more.

Apple released the first beta of iOS 16.4 and included a feature that lets developers send notifications to web apps. Since the iPhone's creation, users could always add web apps to their devices by ...

Apple's new guidelines on marketing push notifications are a positive development for mobile marketers that seek to reach consumers with targeted ads on Apple devices. Because Apple will require app ...

The iOS and iPadOS 16.4 betas that were seeded to developers today add support for web push notifications, a feature that Apple promised would be coming to iOS 16 back in June. A web app that has been ...