Take a cursory glance at the history of language in advertising and you’ll notice one thing: simplicity rules the day. Whether that’s the number of images used or the exact wording of an advertisement ...

Difficult content can be taught in clear and transparent language and without jargon so that students wrestle with the idea ...

In a poll of 110 Stanford undergrads, most admitted they'd changed the words in an academic essay to sound more intelligent by using complicated language. Chances are good they ended up making ...

Surely BASIC is properly obsolete by now, right? Perhaps not. In addition to inspiring a large part of home computing today, BASIC is still very much alive today, even outside of retro computing.