Yet another ad campaign has used the exhausted concept of demeaning women to try to sell a product. This time it’s Sprite, whose “brutally refreshing” campaign fell totally flat thanks to its blatant ...
Jalen Hurts has a new ring, a new wife and, now, a new job as soft drink pitchman. The Eagles’ franchise QB and reigning Super Bowl MVP stars as the center of Sprite’s latest “Obey Your Thirst” ...
Memphis rapper GloRilla is featured in a new Sprite ad campaign celebrating 50 years of hip-hop. The soft drink commercial, dubbed “Icon’s Delight,” features a mix of hip-hop figures from across the ...
Philadelphia Eagles quarterback Jalen Hurts continues making history, even off the football field, as he becomes the first NFL player to be featured in a Sprite commercial. The soft drink company just ...
Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad tech and IP for ad partnerships. Sprite is taking a second shot at its iconic ...
Current Timberwolves star Anthony Edwards and former star Kevin Garnett were recently featured together in a Sprite ad Edwards helped lead the Timberwolves to the Western Conference Finals last season ...
While most endorsers and pitchmen do little more than stand there and say stuff like “Drink Sprite,” to urge consumers to buy products, NBA superstar LeBron James likes to stray away from the ordinary ...
Remember when I wrote about Sprite’s authenticity-conscious ad campaign about a year ago? I didn’t think so, but I’m tempted to just stop right there in assessing Sprite’s more recent “Back to the ...
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