Apple's AI strategy draws attention as it prepares to report Q1 earnings. Analysts predict potential stock rally if AI plans ...

Apple has restructured its artificial intelligence strategy under software chief Craig Federighi, accelerating plans to ...

By moving model runs to iPhones and Macs, Apple cuts reliance on data centers and lowers energy use, so you get quicker, ...

Cupertino finally threw its weight into the AI race — behind a familiar name.

Apple, Siri, and Google Gemini AI are at the forefront as Apple rebuilds its assistant, betting on AI model commoditization ...

It's been a rough first year for Apple Intelligence, while OpenAI, Meta and Google have made progress with their respective AI hardware strategies. "You may not need an iPhone 10 years from now," said ...

While WWDC 2026 is months away, more information is leaking about iOS 27 and the other releases. A strange internal change has occurred — OS 26 codenames have shifted mid-development.

Ternus acts as the bridge at the executive level, guiding high-level design decisions, aligning hardware and software visions ...

Apple has reportedly appointed John Ternus as the executive overseer of its design organisation, expanding his role in ...

Apple has restructured its artificial intelligence strategy under Craig Federigihi, senior vice president of software engineering, reports The Information (a subscription is required to read the ...