Eisenhardt is originally from Denmark, with a background in mechanical engineering and entrepreneurship. FORM was born out of a long-standing interest in integrating AR technology into swimming ...

Never has smart fitness technology been so easy to use. These goggles provide integrated, helpful data and can even improve your technique and efficiency with no need for additional tech. All you need ...

Smart swimming goggles pioneer Form has unveiled its long-awaited second-gen model, adding integrated heart rate monitoring, AR compass projections, and improving the fit. It’s been five years since ...

Swimming can be an effective fitness activity, and with August’s heat still raging, there’s nothing quite as enjoyable as cooling off with a few laps. Like any proper training regimen, though, ...