Orla Murphy is co-founder of Seeblue, an ABM agency. She has over 20 years of B2B marketing expertise across the tech sector. Your value proposition is the concise way you articulate the value you ...

Our values shape our behaviours, inform our decisions, and ultimately define our paths in our personal and professional realms. Recognising and aligning with these values is critical not only for ...

Forbes contributors publish independent expert analyses and insights. Exec coach & former Microsoft CFO. Writes on leadership. Imagine you’re a senior leader giving a presentation about your ...

Articulating your value proposition as an advisor is harder than ever due to changes in the industry that have advisors both racing to increase their breadth of services and compete against new ...

In Nigeria’s fast-growing e-commerce space, getting people to notice your product is one thing. Getting them to buy it — and come back for more — is another. The real question for every online seller ...

Great teaching begins with self-awareness. Understanding your values, motivations, and instructional style is foundational to building authentic relationships with learners and creating intentional, ...

Standing your ground. It’s a phrase we often hear, but its importance cannot be overstated in the real estate business. The ability to hold firm to your values, worth, and business practices is not ...

In a time of resolutions, who doesn't reflect on where, exactly, their money goes? It's one thing to stick to strict dollar amounts and percentages that you set for yourself; it's another to actually ...

Thinking for yourself sounds easy enough, right? But in reality, it's not always as straightforward as you'd think. Many people unknowingly fall into the trap of letting others dictate their thoughts, ...

Much has been made of the power of habit. We’re encouraged to make healthy choices our default and to understand the way that the brain sets certain tasks, such as our morning commute, on autopilot to ...

In a world that often tries to dictate a woman's worth based on external factors, cultivating a deep sense of dignity and self-respect is an act of profound empowerment. It's about recognizing your ...