Seyfarth Synopsis: In a significant decision for website operators, the Massachusetts Supreme Judicial Court clarified that tracking users’ web activity does not constitute illegal wiretapping under ...

This post was updated Feb. 13 at 10:04 p.m. User data is everywhere – exercise analytics on Strava, food reviews on Beli, curated playlists on Spotify and movie ratings on Letterboxd. A growing number ...

Event-based tracking. Event-based tracking with Google Analytics 4 reveals user behavior across websites and apps, providing better insights into customer journeys. Conversion and engagement. Key ...

Snoopreport is a unique platform designed to track the activity of public Instagram accounts, providing valuable insights into user behavior. This tool is particularly useful for individuals, ...

Meta was hit this week with a new privacy lawsuit for allegedly secretly tracking users' browsing activity on mobile websites that embed Meta's analytics pixel, and linking that activity to users' ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

Many social media users are concerned about online privacy and want to minimize the tracking and data collection done by social media platforms like Facebook and Instagram. Both platforms—owned by ...