The humble browser address bar just got an emoji-forward glow up. If the string of emoji corresponds to an existing Yat, the browser will take users to the associated website. For example, instead of ...

Dozens of web addresses implying U.S. senators were "for sale" have been quietly and mysteriously purchased online, amid heightened concerns on Capitol Hill that foreign agents—especially ...

The company created the feature with the help of Yat, a Tennessee-based provider of emoji-based web addresses. Through Yat, anyone can register a custom string of emojis as their own URL for a price.