Companies need a blend of quantitative and qualitative data for a comprehensive view of their customers. The purpose of observational research is to understand what people are doing. The purpose of ...
Comparative effectiveness research increasingly is being recognized as a priority area in cancer research. Although researchers have been conducting comparative effectiveness research for decades, ...
Research suggests that observing others' decision-making can teach people to make better decisions themselves. The research tested the effectiveness of a new debiasing training strategy and reports ...
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