Through Varsity Spirit, the company he established in 1974, he turned cheerleading into a multibillion-dollar juggernaut and ...

St. Peter's cheer coach Amanda Windom has taken on the role of cheerleading organizer for the News Journal All-Star Classic ...

Black Onyx Allstars doesn't do second place. The South Side program continues to dominate at regional and national ...

And they’re excited to show you their skills at the End of Season Showcase and Fundraiser. It’s Saturday at the Proctor High ...

Investigators said a teenage girl fell from a golf cart as the driver attempted a left turn at the intersection, WCNC and CBS ...

When are the Cheer Worlds 2026? You can watch all the excitement unfold on FloCheer from April 24-27.

The cheerleading mogul was also Charlie Kirk's mentor.

Jets Cheerleading’s U16 Storm team secures a 2026 USA Summit bid in Orlando after a standout season, with multiple UK teams ...

Jeff Webb, the founder of Varsity Spirit who helped turn cheerleading into a sport recognized by the International Olympic ...

Jeff Webb is known as the "founder of modern cheerleading" for his role in turning it into a competitive sport. He died ...

He left behind a billion‑dollar industry he helped create.

Jeff Webb, a cheerleading pioneer and mentor to the late Charlie Kirk, died at 76 after a "tragic accident," according to his ...