596K views · 10K reactions | How does misinformation spread, and what makes a fake fact so easy to believe? | TED-Ed | Facebook

You keep seeing the same claim made over and over online—so it must be true, right? Not necessarily. You could be experiencing the illusory truth effect—the psychological phenomenon that makes us more likely to believe something that we repeatedly see or hear. It's also one of the ways that misinformation spreads, but you can learn to resist it. Learn more: https://at.apa.org/misinfo #facts #truth #misinformation #psychology | American Psychological Association